West Bengal, often called the "Harvest Land" of handicrafts and handlooms, is home to a rich tradition of artisanal crafts that have flourished for centuries. Among the wide variety of crafts that the state is known for, jute handicrafts stand out due to their eco-friendliness, strength, and versatility. The Bengal crafts, known for their intricate designs and high-quality materials, have earned a significant place in India’s handicraft market. One of the key reasons behind the continued success of these crafts is the ready availability of raw materials and low labor costs in the region, making West Bengal a hub for such endeavors.

Sustainability | Environmental
The apparel industry is one of the most significant contributors to global warming. The response of its consumers has created pressure on brands to take actions against climate change, by making necessary changes to ensure the exclusion of chemicals and fabrics which jeopardise the environment around us. Overall, the apparel industry has become the second-biggest consumer and polluter of water, responsible for 20% of the world’s wasted water. Here I will talk about three topics where your brand/business may be harming the environment, via the usage of natural fibres, the repercussions of dyeing clothes/differences to sustainable dyeing and the pollution involved in the packaging/shipping of products.
Sustainability | Impact
The fashion industry is one of lucrative and excessive production in the 21st century. According to the website ‘The World Counts’, 27 million tonnes of cotton are produced each year, which is ‘the same as 27 t-shirts for everyone on Earth’ . The numbers involved here in this particular industry are worrying in terms of sustainability.
Sustainability | Social
Here we will talk about how the notion of sustainability can be considered to be a difficult element to consider by businesses
Sustainability | Social
Sustainability is gaining more and more attention globally.
Sustainability | Social
Sustainability is becoming increasingly important in the business world.
Community | People
A good start would be, but, why from the gaming industry? There's no denying the massive success of the video gaming industry, and it's also fair to say this success hasn't gone unnoticed. It's an understatement to say it has only captured the entertainment industry; it has also permeated the business culture. Gamers worldwide are expected to generate more than $165 billion in revenues for the industry in 2020. This figure covers gaming revenue across PCs, consoles/TVs, web games, and mobile devices. It has outperformed other categories like the music, art, and film industries combined.


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