West Bengal, often called the "Harvest Land" of handicrafts and handlooms, is home to a rich tradition of artisanal crafts that have flourished for centuries. Among the wide variety of crafts that the state is known for, jute handicrafts stand out due to their eco-friendliness, strength, and versatility. The Bengal crafts, known for their intricate designs and high-quality materials, have earned a significant place in India’s handicraft market. One of the key reasons behind the continued success of these crafts is the ready availability of raw materials and low labor costs in the region, making West Bengal a hub for such endeavors.

Market Insights | Resources
The ecommerce market is growing at a fast speed. Consumers are now shopping from high street brands to online brands. Which means many businesses are now working on stepping up and growing their brands. Online shopping is very popular in the UK compared to other countries, ecommerce makes up 36% of the retail market in the UK because of how quickly the market has grown, it is now worth $4.89 trillion.
Sustainability | Environmental
As we move to the new year of 2022, people have looked further into the future to create a plan to address our carbon footprint. As suggested by the United Nations, we should aim to achieve carbon neutrality by 2050. So how will the fashion industry achieve its side of the bargain while maintaining its marketplace?
Business Management | Resources
An introduction on key factors before you decide on sourcing from south east asia.
Sustainability | Environmental
Sustainable jewellery is jewellery made to have no negative impact on the environment or the people that make it. This can mean using materials that you can trace back to the source, ensuring they have been produced ethically. This includes using recycled materials, synthetic diamonds, not using child labour, and making sure workers have fair wages and working hours as well as not using methods that pollute or impact the environment in a harmful way.
Market Insights | News
Fintech, short for financial technology, refers to a relatively new yet rapidly growing industry that uses technological innovation to continuously enhance and improve financial services. The purpose of Fintech is essentially to aid companies, business owners and consumers in better managing our financial operations and processes by utilising specialised software and algorithms on both our computers and our smartphones.
Sustainability | Environmental
What is the difference between reuse and upcycling? The difference between reuse and upcycling is that reusing an item is the act of taking an old item and, instead of throwing it away, you find a new use for it. Upcycling is the process of reusing objects or materials to create a product with a higher quality of value. This is done to reduce waste and to get the most use out of the resources we have.


You can subscribe and listen to Rural Handmade on Apple Podcasts, Google Podcasts, SimpleCast, Spotify. If you're interested in sharing your story with us, please reach out to support@ruralhandmade.com

I Understand

By continuing to use this site you consent to the use of cookies.

Know More.
X