In recent years, online grocery shopping has become increasingly popular, offering convenience and a wide variety of products to consumers. However, post-purchase out-of-stock (PP-OOS) events are common in online grocery retailing, where products that were available at the time of purchase go out of stock by the time the order is dispatched. To address PP-OOS events, online grocery retailers often offer substitutions to customers, providing alternatives for out-of-stock items. This paper investigates the effects of two substitution policies on consumer acceptance in online grocery retailing and explores how these policies vary across different product categories.

The proliferation of smartphones has revolutionized the retail landscape, with mobile devices serving as a crucial platform for connecting retailers and consumers. Mobile applications and mobile-friendly websites enable personalized shopping experiences, offering a vast array of promotional opportunities. However, to make the most of these opportunities, retailers need a robust analytical approach. This blog introduces the concept of using a Hidden Markov Model to assess and optimize retail mobile channel promotion strategies.

Welcome to the exciting world of YouTube for creative manufacturers and handmade businesses! If you're passionate about showcasing your unique creations, connecting with a wider audience, and adding an extra dimension to your brand, creating a YouTube channel is the perfect avenue for you. In this blog post, we'll guide you through each step of becoming a successful YouTuber in the creative manufacturing and handmade business niche. From finding your niche to promoting your channel, we've got all the tips and tricks you need to know. So grab your camera and let's dive into the world of YouTube as a creative manufacturer and handmade business owner!

Banks give administrations or bank services to draw in clients, from giving advances, issuing debit cards and credit cards, computerized monetary services, and surprisingly personal services or administrations. Even so, some fundamental present-day administrations are presented by many commercial banks. Electronic banking has many names like web-based banking, e-banking, virtual banking, or web banking, and online banking. It is just the utilization of telecommunications networks and electronic networks for conveying different financial services and products. Through e-banking, a client can acquire his record and manage numerous exchanges utilizing his cell phone or personal computer.

Artificial intelligence (AI) has emerged as a game-changer in today's quickly changing digital economy, revolutionizing the way organizations run and engage with their customers. Small businesses have a lot of opportunities to increase productivity, improve customer experiences, and gain a competitive edge by implementing AI-powered solutions. However, as AI spreads, worries about its reliability and moral ramifications are also rising. We will discuss the significance of developing trustworthy AI solutions in this blog, especially for small organizations, and the practical measures they can take to ensure ethical and trustworthy AI deployment.

Mike Volpe once said "Don't be afraid to get creative and experiment with your marketing" and I totally agree with that. Not taking any sort of risk and not facing any sort of trouble while growing your business is actually the biggest risk! Failures and learning are an integral part of success. All business owners, be it online or offline business, need to be creative and innovative enough because if they aren’t, the consumers and customers are! Especially in online and e-commerce businesses for example Shopify, the integration and use of plugins help the business to grow and enhance the customer experience along with marketing.