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20 Essential Addons For Wholesalers

Sep 26, 2023 | Satheesh V S

According to various studies conducted by Forrester Research, BigCommerce, Shopify, and Forbes, businesses that leverage e-commerce plugins and APIs experience significant benefits in terms of revenue generation, conversion rates, cost savings, and customer satisfaction. On average, companies using these technologies can expect to see an 11% increase in revenue and a remarkable 22% improvement in conversion rates compared to businesses that do not utilize such tools. Moreover, these businesses can save around 15% on customer support costs, enhancing operational efficiency and reducing expenses.


The positive impact extends to customer satisfaction, with an average improvement of 10% for businesses that embrace APIs. Additionally, the adoption of APIs can lead to substantial growth in market capitalization, with a 12.7% increase observed over a four-year period and an impressive 38% growth over a 16-year period. These findings underscore the significance of integrating e-commerce plugins and APIs into business strategies, highlighting their potential to drive substantial revenue growth, improve customer experiences, and foster long-term success.

1. Zoho CRM and HubSpot CRM: These CRM extensions help wholesalers manage customer data, track leads, and automate sales processes. They allow wholesalers to stay organized, easily access customer information, and track interactions, ultimately leading to better customer relationship management and increased sales efficiency.

2. PandaDoc and DocuSign: These document management and e-signature extensions streamline the process of creating, sending, and signing contracts and proposals. Wholesalers can quickly generate professional documents, obtain electronic signatures, and close deals faster, saving time and reducing administrative tasks.

3. Mailtrack for Gmail and Boomerang for Gmail: These email management extensions provide read receipts, email tracking, and scheduling features. Wholesalers can monitor email interactions, follow up with leads more effectively, and schedule emails to be sent at optimal times, enhancing communication and responsiveness.

4. LinkedIn Sales Navigator and Hunter.io: These lead generation and outreach extensions empower wholesalers to identify and connect with potential customers and decision-makers. Wholesalers can find relevant leads, gather contact information, and engage with prospects directly from their browsers, accelerating the lead generation process.

5. Trello and Asana: These project management and collaboration extensions help wholesalers organize tasks, assign responsibilities, and track progress on projects. They facilitate effective team collaboration, task delegation, and deadline management, ensuring that wholesaler teams stay focused and work efficiently.


Customer Relationship Management (CRM):


1. Zoho CRM: Integrate Zoho CRM to manage customer relationships, track sales, and streamline communication with clients.

● Lead Management: Zoho CRM helps wholesalers efficiently manage leads, track communication, and follow up with potential customers, leading to better lead conversion and customer acquisition.

● Sales Pipeline Tracking: The CRM provides a clear view of the sales pipeline, helping wholesalers stay organized, prioritize deals, and identify potential bottlenecks.

● Sales Forecasting: Zoho CRM offers sales forecasting tools, allowing wholesalers to make data-driven decisions and plan inventory and resources accordingly.

● Customer Segmentation: Wholesalers can segment customers based on various criteria, enabling targeted marketing efforts and personalized communication.

● Mobile App Accessibility: With Zoho CRM's mobile app, wholesalers can access customer information, update data, and manage sales on the go, increasing productivity and responsiveness.


2. HubSpot CRM: The HubSpot CRM extension enables wholesalers to organize sales leads, track deals, and automate sales processes.

● Email Tracking and Templates: HubSpot CRM provides email tracking and customizable email templates, streamlining communication and allowing wholesalers to track engagement with potential customers.

● Deal Management: Wholesalers can manage deals, track progress, and set reminders for follow-ups, ensuring that no opportunity is missed.

● Automated Lead Capture: HubSpot CRM automatically captures and organizes leads from various sources, simplifying lead management and reducing manual data entry.

● Sales Reporting and Analytics: The CRM offers detailed sales reports and analytics, helping wholesalers evaluate sales performance and identify areas for improvement.

● Integration with HubSpot Marketing: By integrating with HubSpot Marketing, wholesalers can align sales and marketing efforts, enabling better lead nurturing and lead-to-customer conversion.


3. Streak CRM: Manage sales pipelines, track customer interactions, and schedule follow-ups directly within Gmail. 

● Pipeline Management: Streak CRM offers a pipeline view, allowing wholesalers to manage deals and track progress through different stages of the sales process.

● Email Tracking and Scheduling: The extension provides email tracking, scheduling, and snoozing features, ensuring timely and organized communication with customers.

● Box Integration: Streak CRM integrates with Box, allowing wholesalers to store and access important documents directly within the CRM platform.

● Mobile App Accessibility: With Streak CRM's mobile app, wholesalers can manage sales and customer relationships on the go, improving productivity and responsiveness.

● Collaboration: Streak CRM facilitates collaboration among team members by allowing them to share email threads, notes, and customer information within the platform.


4. Salesforce: Integrate Salesforce CRM for comprehensive sales and customer data management.

● Customer Relationship Management: Salesforce is a comprehensive CRM platform that helps wholesalers manage customer relationships, sales, and marketing efforts.

● Lead and Opportunity Management: The CRM enables wholesalers to track leads and opportunities through the sales pipeline, helping them prioritize and convert potential customers.

● Sales Forecasting: Salesforce offers sales forecasting tools, allowing wholesalers to make data-driven decisions and plan inventory and resources accordingly.

● Marketing Automation: The platform provides marketing automation capabilities, enabling wholesalers to create and execute targeted marketing campaigns and nurture leads.

● Integration with Other Tools: Salesforce integrates with various apps and tools, allowing wholesalers to streamline their workflows and access important data from one central platform.


Email Management:


1. Mailtrack for Gmail: Enhance email productivity with email tracking and real-time notifications when recipients open emails.

● Email Tracking: Mailtrack provides email tracking capabilities, allowing wholesalers to know when recipients open their emails, enabling timely follow-ups, and gauging customer interest.

● Double Check Marks: Mailtrack's double check marks indicate that an email has been read, giving wholesalers peace of mind about the delivery and reception of their messages.

● Real-time Notifications: The extension offers real-time notifications for email opens, enabling wholesalers to respond promptly to customer inquiries or engagement.

● Engagement Insights: Wholesalers can use Mailtrack's insights to gauge customer interest and tailor their follow-up communication based on recipient engagement.

● Email Scheduling: Mailtrack allows the scheduling of emails, helping wholesalers manage their communication and ensure that messages reach recipients at optimal times.


2. Boomerang for Gmail: Schedule emails to be sent at a later time, set reminders, and track responses to optimize email communication.

● Email Scheduling: Boomerang allows wholesalers to schedule emails to be sent at a later time, ensuring that important messages reach recipients at optimal times.

● Follow-up Reminders: The extension provides follow-up reminders for emails that don't receive a response, helping wholesalers stay on top of important communication.

● Inbox Pause: Boomerang offers an "Inbox Pause" feature, allowing wholesalers to temporarily pause email delivery to focus on other tasks without being interrupted by new emails.

● Response Tracking: Wholesalers can use Boomerang to track responses to their emails, helping them prioritize follow-ups and gauge customer engagement.

● Read Receipts: The extension provides read receipts, allowing wholesalers to know when their emails are opened, helping them gauge customer interest and responsiveness.


Document Management and E-Signatures:


1. PandaDoc: Create, track, and e-sign sales documents like quotes, proposals, and contracts using the PandaDoc extension.

● Streamlined Document Creation: PandaDoc allows wholesalers to create professional-looking quotes, proposals, and contracts with ease, saving time and enhancing communication with customers.

● Document Templates and Automation: The platform offers pre-built templates and automation features, enabling wholesalers to quickly generate documents and send them for e-signatures.

● E-signature Integration: PandaDoc integrates with e-signature solutions like DocuSign, making it convenient to get legally binding signatures from customers, suppliers, and partners.

● Document Tracking and Analytics: Wholesalers can track document views, engagement, and progress, gaining insights into customer interest and expediting the sales process.

● Collaboration and Approval Workflow: PandaDoc facilitates collaboration among team members for document review and approval, ensuring accuracy and consistency in sales documents.


2. DocuSign: Easily sign, send, and manage electronic agreements and contracts for seamless document management.

● E-signature Solution: DocuSign enables wholesalers to send documents for e-signatures, streamlining contract and agreement processes with customers, suppliers, and partners.

● Secure and Legally Binding: DocuSign provides secure and legally binding e-signatures, ensuring the authenticity and validity of signed documents.

● Automated Workflow: The platform offers automated workflows for document routing and approval, expediting the signing process and reducing administrative tasks.

● Document Management: DocuSign keeps track of signed documents and stores them securely, making it easy for wholesalers to access and retrieve important contracts and agreements.

● Integration with Other Tools: DocuSign integrates with various CRM and productivity tools, enabling wholesalers to seamlessly incorporate e-signatures into their existing workflows.


Lead Generation and Email Outreach:


1. Hunter.io: Find and verify email addresses of potential clients and leads to facilitate outreach efforts.

● Email Finding: Hunter.io helps wholesalers find email addresses of potential leads or customers, making it easier to initiate contact and expand their network.

● Email Verification: The extension verifies the validity of email addresses, ensuring that wholesalers have accurate contact information for their outreach efforts.

● Domain Search: Wholesalers can use Hunter.io to find email addresses associated with specific domains, enabling targeted outreach to key decision-makers in potential client organizations.

● Lead Generation: Hunter.io aids in lead generation by providing relevant contact information, allowing wholesalers to build a targeted email list for their marketing campaigns.

● Integration with Google Sheets: The extension can be integrated with Google Sheets, enabling seamless data transfer and organization of leads and email addresses.


2. LinkedIn Sales Navigator: Expand your network and connect with potential buyers using LinkedIn's sales prospecting tools.

● Lead Generation: LinkedIn Sales Navigator helps wholesalers identify and connect with potential leads and decision-makers on LinkedIn, expanding their network and customer base.

● Sales Insights: The extension provides sales insights, allowing wholesalers to research prospects and tailor their outreach based on their interests and activities.

● TeamLink: Sales Navigator's TeamLink feature enables wholesalers to leverage their team's connections to reach out to prospects and build relationships.

● Real-time Sales Updates: Wholesalers can receive real-time sales updates and news on companies and contacts, enabling timely and relevant engagement.

● CRM Integration: Sales Navigator integrates with various CRM platforms, facilitating seamless data transfer and synchronization of leads and customer information.


Content and Communication:


1. Grammarly: Improve written communication and content quality with Grammarly's grammar and spell-checking capabilities.

● Writing Assistance: Grammarly provides real-time writing assistance, correcting spelling and grammar errors, and ensuring professional and error-free communication with customers.

● Tone and Clarity: The extension offers suggestions for improving the tone and clarity of written content, enabling wholesalers to convey their message effectively.

● Professional Communication: Grammarly helps wholesalers write with confidence, presenting themselves and their company in a professional and polished manner.

● Email Composing: Grammarly can be used in email composition, ensuring that important emails to customers or partners are well-written and error-free.

● Content Creation: Wholesalers can use Grammarly to create engaging and error-free content for blogs, social media, and marketing materials, enhancing their brand image and customer engagement.


2. Trello: Organize projects, tasks, and team collaboration for efficient project management.

● Task and Project Management: Trello helps wholesalers organize and manage tasks, projects, and workflows, ensuring efficient collaboration and completion of projects.

● Kanban Boards: The platform offers Kanban boards, allowing wholesalers to visualize their tasks and progress, making it easier to prioritize and track work.

● Collaboration: Trello facilitates collaboration among team members, enabling real-time updates, comments, and attachments on tasks and projects.

● Customizable Workflows: Wholesalers can create custom workflows and boards based on their unique processes and requirements, ensuring a tailored approach to task management.

● Integration with Google Sheets: Trello can be integrated with Google Sheets, enabling wholesalers to import and export data between the two platforms for seamless organization and reporting.


3. Evernote Web Clipper: Capture web pages and online content for easy note-taking and reference.

● Web Research and Note-taking: Evernote Web Clipper allows wholesalers to save web pages, articles, and research materials for easy access and reference later.

● Organization and Tagging: Wholesalers can organize their clippings and notes using tags and notebooks, making it convenient to find and categorize information.

● Web Highlighter: The extension offers a web highlighter feature, allowing wholesalers to highlight important text and content on web pages for future review.

● Cross-Device Sync: Evernote syncs across devices, enabling wholesalers to access their clippings and notes on computers, smartphones, and tablets.

● Integration with Google Drive: Evernote Web Clipper integrates with Google Drive, making it easy to store and access clippings alongside other important documents and files.


4. Google Keep: Create and organize notes, lists, and reminders for efficient task management.

● Note-taking and Organization: Google Keep allows wholesalers to take quick notes, create to-do lists, and organize their thoughts and ideas, keeping important information readily accessible.

● Color-coded Labels: The platform offers color-coded labels, enabling wholesalers to categorize and visually organize their notes and lists based on topics or priorities.

● Cross-Device Sync: Google Keep syncs notes across devices, allowing wholesalers to access their notes on computers, smartphones, and tablets.

● Voice Notes and Transcription: Wholesalers can use voice notes and transcription features to quickly capture ideas and information, even when they are on the go.

● Integration with Google Suite: Google Keep integrates with other Google apps, such as Google Docs and Google Sheets, making it convenient to reference and add notes to projects and documents.


Project Management and Collaboration:


1. Asana: Manage team tasks, track progress, and streamline project workflows with Asana's project management tool.

● Project and Task Management: Asana helps wholesalers organize and manage projects, tasks, and deadlines, ensuring efficient collaboration and completion of work.

● Team Collaboration: The platform facilitates team collaboration, enabling wholesalers to assign tasks, set priorities, and communicate within the context of each project.

● Progress Tracking: Asana provides visual progress tracking, allowing wholesalers to monitor the status and completion of tasks and projects.

● Customizable Workflows: Wholesalers can customize workflows and project templates based on their unique processes and requirements, streamlining task management.

● Integration with Google Calendar: Asana integrates with Google Calendar, enabling wholesalers to view tasks and deadlines alongside their other calendar events, helping them manage their time effectively.


2. Zapier (for workflow automation): Connect and automate workflows between different apps and tools to enhance productivity and data synchronization.

● Workflow Automation: Zapier allows wholesalers to automate repetitive tasks and workflows by connecting various apps and services together.

● Data Transfer and Synchronization: The platform enables seamless data transfer and synchronization between different apps, reducing manual data entry and ensuring data consistency.

● Multi-step Zaps: Wholesalers can create multi-step Zaps, allowing them to trigger multiple actions across different apps with a single automation.

● Customizable Automation: Zapier provides customization options, enabling wholesalers to tailor their Zaps to specific business needs and processes.

● Time-saving Integrations: Zapier offers a wide range of integrations, enabling wholesalers to automate tasks and save time on repetitive actions. 


3. Slack (for team communication)

● Slack is a communication and collaboration platform with channels for organized discussions, direct messaging for quick communication, and file sharing for seamless collaboration.

● It integrates with various third-party apps and services, allowing users to bring data and notifications into their workspace, enhancing productivity.

● Customizable notification settings ensure users receive important updates without overwhelming them with unnecessary messages.

● The powerful search functionality helps users find specific messages and files quickly, promoting efficient knowledge sharing.

● With features like bots, video calls, and shared channels, Slack provides a comprehensive solution for teams to communicate, collaborate, and stay productive.


Password Management:


18.  Gnokey

● Password Management: Gnokey securely stores and manages passwords for wholesalers, eliminating the need to remember or write down multiple login credentials.

● Password Sharing: Wholesalers can securely share passwords with team members or clients, ensuring controlled access to sensitive accounts.

● Password Generator:  Gnokey can generate strong, unique passwords for wholesalers, enhancing the security of online accounts.

● Two-Factor Authentication:  Gnokey supports two-factor authentication for an added layer of security when accessing accounts.

● Browser Integration:  Gnokey integrates seamlessly with web browsers, allowing quick and secure access to stored passwords while browsing online.


Social Media Management:


1. Buffer: Schedule and manage social media posts across multiple platforms to improve brand visibility.

● Social Media Scheduling: Buffer enables wholesalers to schedule and automate social media posts, ensuring a consistent and strategic social media presence.

● Multiple Social Platforms: The platform supports multiple social media platforms, allowing wholesalers to manage and publish content on various channels from one dashboard.

● Social Media Analytics: Buffer provides social media analytics, helping wholesalers measure the performance of their posts and campaigns and make data-driven decisions.

● Team Collaboration: Buffer allows team members to collaborate on social media content creation and scheduling, facilitating a cohesive and coordinated social media strategy.

● RSS Feeds Integration: Wholesalers can integrate RSS feeds into Buffer, automating content curation and ensuring a steady flow of relevant content for their audience.


Task Management:


1. Todoist: Plan and prioritize tasks with Todoist's task management and productivity features.

● Task and Project Management: Todoist helps wholesalers organize and manage tasks and projects, allowing them to set priorities and deadlines for efficient completion.

● Task Reminders and Notifications: The platform provides reminders and notifications for tasks, ensuring that important deadlines are not missed.

● Project Sections and Labels: Wholesalers can create project sections and labels to organize tasks based on categories or stages, making it easier to track progress and manage workloads.

● Collaboration: Todoist facilitates collaboration among team members, enabling shared projects and task assignments for better teamwork and productivity.

● Productivity Insights: Todoist offers productivity insights and reports, allowing wholesalers to evaluate their task completion and efficiency over time.


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